{"product_id":"colour-changing-foundation-mature-skin-spf-50","title":"Colour Changing Foundation for Mature Skin with SPF 50 – Shade Adapting, 30ml","description":"\u003ch2\u003eColour Changing Foundation for Mature Skin with SPF 50\u003c\/h2\u003e\n\u003cp\u003eSerica Silk Colour Changing Foundation is a lightweight, shade-adapting foundation designed with mature skin in mind. The formula applies light and gradually adapts as you blend, helping to create a more even-looking complexion with natural, buildable coverage.\u003c\/p\u003e\n\u003cp\u003eCombining foundation, skincare-inspired comfort and \u003cstrong\u003eSPF 50\u003c\/strong\u003e, it is an easy everyday option for anyone who prefers a fresh finish without the heavy feel of traditional full-coverage makeup.\u003c\/p\u003e\n\u003c!-- BANNER 1: Smart Shade-Adapting Formula + SPF 50 --\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0670\/4499\/9324\/files\/1_dc4638e6-931f-4ed3-8a57-94d024ff0666.jpg?v=1789031704\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003eSmart Shade-Adapting Formula\u003c\/h2\u003e\n\u003cp\u003eThe colour-changing formula is designed to adapt as it is blended into the skin. Starting with a light cream appearance, it gradually develops into a natural-looking shade for an effortless, more seamless finish.\u003c\/p\u003e\n\u003cp\u003eThe lightweight texture makes the foundation easy to blend and layer, allowing you to customise the level of coverage depending on your skin and your everyday routine.\u003c\/p\u003e\n\u003ch2\u003eNatural, Buildable Coverage\u003c\/h2\u003e\n\u003cp\u003eThe foundation helps create a smoother, more even-looking complexion while maintaining a lightweight and natural appearance.\u003c\/p\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSmart colour-changing, shade-adapting formula\u003c\/li\u003e\n\u003cli\u003eNatural-looking, buildable coverage\u003c\/li\u003e\n\u003cli\u003eLightweight feel on the skin\u003c\/li\u003e\n\u003cli\u003eHelps visually even skin tone\u003c\/li\u003e\n\u003cli\u003eHelps conceal the appearance of redness\u003c\/li\u003e\n\u003cli\u003eHelps reduce the appearance of dark spots and imperfections\u003c\/li\u003e\n\u003cli\u003eDesigned with mature skin in mind\u003c\/li\u003e\n\u003cli\u003eSPF 50\u003c\/li\u003e\n\u003cli\u003eEasy to blend and layer\u003c\/li\u003e\n\u003cli\u003e30ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- BANNER 2: All-in-One Flawless Coverage --\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0670\/4499\/9324\/files\/2_2b6a898a-8e93-49c7-980c-9879a41f1b95.jpg?v=1789031704\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003eDesigned for Mature Skin\u003c\/h2\u003e\n\u003cp\u003eMature skin often benefits from lighter, more flexible makeup textures rather than heavy layers of foundation. Serica Silk Colour Changing Foundation blends easily across the skin and is designed to create a smooth, fresh-looking finish without a heavy or mask-like feel.\u003c\/p\u003e\n\u003cp\u003eThe buildable formula allows you to start with a light layer and add more product only where additional coverage is needed.\u003c\/p\u003e\n\u003ch2\u003eSPF 50 Sun Protection\u003c\/h2\u003e\n\u003cp\u003eThe formula also provides \u003cstrong\u003eSPF 50 sun protection\u003c\/strong\u003e, combining everyday makeup and sun protection in one convenient product.\u003c\/p\u003e\n\u003cp\u003eFor extended sun exposure, use and reapply appropriate sun protection according to your individual needs.\u003c\/p\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eComplete your usual skincare routine.\u003c\/li\u003e\n\u003cli\u003eApply a small amount of foundation evenly to the face.\u003c\/li\u003e\n\u003cli\u003eGently blend and press the product into the skin using your fingertips or a damp makeup sponge.\u003c\/li\u003e\n\u003cli\u003eContinue blending as the shade-adapting formula develops.\u003c\/li\u003e\n\u003cli\u003eAdd another thin layer to areas where additional coverage is required.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c!-- BANNER 3: How to Use --\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0670\/4499\/9324\/files\/3_18835992-3de7-4670-864b-80705e50871d.jpg?v=1789031705\" alt=\"\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch2\u003eWho Is It For?\u003c\/h2\u003e\n\u003cp\u003eSerica Silk Colour Changing Foundation is ideal for those looking for an easy-to-use alternative to traditional fixed-shade foundations. It is particularly suited to \u003cstrong\u003emature skin\u003c\/strong\u003e and anyone who prefers lightweight, natural-looking and buildable everyday coverage.\u003c\/p\u003e\n\u003cp\u003eIts shade-adapting formula, SPF 50 and comfortable texture make it a practical choice for creating a fresh, even-looking complexion without the feel of heavy makeup.\u003c\/p\u003e","brand":"SericaSilk","offers":[{"title":"Default Title","offer_id":47572821835932,"sku":null,"price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/4499\/9324\/files\/81xXX-kfXBL._AC_SL1500.jpg?v=1789031213","url":"https:\/\/www.sericasilk.uk\/products\/colour-changing-foundation-mature-skin-spf-50","provider":"SericaSilk","version":"1.0","type":"link"}